Virtual reality was a technological trend that, in the past, never became consolidated.
Over the past 30 years, failures due to rather crazy systems meant that this technology never really caught on in the market.
However, with the arrival of another reality, augmented one, and technological innovations, it seems that this technology returns to take a golden opportunity to thrive.
What Is Virtual Reality?
Virtual reality (or VR) is the feeling of being immersed in an environment with objects or scenes that look real but are generated by a computer.
To explain how virtual reality works, let’s put it like this: the technology immerses a user in a 360º virtual environment and makes them believe that they are part of it.
To achieve this, it makes use of various technological devices, such as virtual reality viewers (helmets, glasses).
In our time, games have become an integral part of not only free time, but also an important economic component.
For example, esports betting. Thanks to this, cash investments also go to VR
technology for the gaming industry.
The world of video games, which is more real than ever because of the levels of realism achieved, is the spearhead for introducing the virtual reality experience in society and consolidating it, but many other areas will feel its impact.
Thus, it may be used for other purposes:
- medical (therapies for mental or physical illnesses)
- training (in the sports or military field)
- advanced journalism (the United Nations recently released a VR film about a Syrian girl )
- brand promotion (the firm Leroy Merlin has recently incorporated immersion in its catalog with Oculus Rift helmets)
Technology for the Future of Work
According to a recent study about working from home, what people miss the most is contact with their colleagues.
Experts say this is a big part of why virtual reality is the future.
A handy approach is to use webcams, large screens, and headsets, which can make a palpable difference and improve the picture and sound of your conference, or at least more than a notebook would.
One cool advantage of the virtual reality future is that your brain won’t have to consume all that energy to recreate facial expressions and sentences.
One problem cannot be solved even by the high-end monitors and screens, and that is not benefiting from someone’s presence in a meeting. It’s been proven that when there are more than five participants in the discussion, people tend to switch off after a couple of minutes.
New Opportunity for VR
Several companies have started to experiment with virtual reality experience during their meetings.
And it seems to work pretty well so far, according to the feedback they got from their employees.
A crucial aspect of virtual reality learning is the use of VR headsets, which bring that fascinating 3D sound that helps you get totally immersed.
More and more VR software developers appear on the market, virtual reality companies like BigScreen VR, Glue, Spatial, or MeetinVR.
Microsoft acknowledged this technology’s potential in 2017 when they bought Altspace, a pioneer in the VR meeting industry. Facebook is also heavily investing in this market, constantly developing its Horizon project.
A nice feature of these apps is that you can change the environment to anything you like.
This means that you can say goodbye to the old meeting room with boring white walls and embrace the true virtual reality meaning, which has unlimited potential.
Will Virtual Reality Near Me Be Overtaken by Augmented Reality in the Future?
According to Digi-Capital’s argumentation, the AR market will grow faster than comparable VR technologies in the coming years because with virtual reality, the physical world completely fades out, and content must be consumed consciously.
In contrast to this, physical reality is still preserved with augmented reality.
That is why Tim Merel, managing director and founder of Digi-Capital, sees the use of VR technology increasingly in the consumption of films and games thanks to the high level of immersion, whereas AR technologies could gain equal importance in everyday life, like smartphones.
For all these companies, as we can see, virtual reality represents an opportunity beyond video games and leisure in general.
How far all this can go no one knows; what is clear is that the possibilities of this new technology are practically unlimited, and the fields in which it can affect are many and very diverse.
Where do you think the virtual reality industry will be in 2021?
Ellen Royce is an experienced marketer, copywriter, and entrepreneur. Having started several small businesses online, she knows the importance of effective content marketing in building companies. Ellen is also part of the matchmaking team for the most popular esport games.”