The top 16 EA SPORTS FIFA 21 players from South America (eight on PS4 and eight on Xbox) will participate in the event, kicking off March 15. CONMEBOL eLibertadores Finals is organized by CONMEBOL and EA SPORTS; produced by LVP (MEDIAPRO Group)
EA SPORTS™, CONMEBOL and LVP (MEDIAPRO Group) announced the details for the much-anticipated first edition of the CONMEBOL eLibertadores Final which will be held on March 15, 16, and 17, 2021.
The competition, organized by CONMEBOL and EA SPORTS, and produced by LVP (MEDIAPRO Group), expands the EA SPORTS FIFA 21 Global Series offering top players and South American football fans a new way to engage through elite esports competition connected to CONMEBOL Libertadores.
“South American football fans are known for their unrivaled passion for the sport and connecting esports to the premier continental tournament in the CONMEBOL Libertadores will greatly enhance the connection to the sport,” said Brent Koning, Group Director & Commissioner, FIFA Competitive Gaming.
The CONMEBOL eLibertadores Finals will feature three simultaneous broadcasts in English, Portuguese and Spanish, which audiences can follow on the EA SPORTS Twitch channels in the region (Spanish – Portuguese – English) and through Directv and SBT.
Fans can watch the broadcast on March 15 at 16:00 hrs ARG/BR & with the show starting on the 16-17 at 15:00 ARG/BR.
The tournament has a prize pool of $100,000 USD, which will be covered by EA SPORTS™ and distributed among the 16 players based on their final ranking. In addition, the top three finalists from each platform will earn direct seats on the South American Playoff.
Players will not be the only ones winning prizes, as viewers will also be gifted tokens during the broadcast to later use as in-game items Viewers will be eligible to receive EA SPORTS FIFA Global Series Swaps Player Tokens that can be turned into FUT21 pack rewards.
To be eligible, viewers need to link their Twitch and EA Accounts at www.ea.com/twitchlinking and watch the broadcast for more than 60 minutes.
Juan Emilio Roa, Commercial Director of CONMEBOL said:
“The partnership with Electronic Arts is a huge step towards the continued global growth of the South American football worldwide. This edition of CONMEBOL Libertadores was unforgettable, with a historic final at Maracanã featuring rivals Sociedade Esportiva Palmeiras and Santos Futebol Clube. We anticipate CONMEBOL eLibertadores will feature equally unforgettable matches”,
The tournament will be online, with players at home competing for glory.
The broadcast will be hosted by presenters and commentators such as Cayetano, Sebas Fernández, Javier Muñoz, Bruno Sampieri and Mauro Sironi for the Spanish broadcast; and Thiago Arantes, Rodrigol, MuuhPro and One Jorge for the one in Portuguese.
said Jordi Soler, CEO of LVP.
“We are sure that the CONMEBOL eLibertadores Finals will be a success.
LVP and Mediapro are preparing a luxury broadcast so that viewers from around the world can enjoy the final of the online version of the most important football event in South America,”
About Electronic Art
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.
In fiscal year 2020, EA posted GAAP net revenue of $5.5 billion.
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Founded in 1916, the South American Football Confederation – CONMEBOL – is the governing body of South American football and the oldest continental soccer confederation in the world.
CONMEBOL, made up of ten member associations, including Argentina, Bolivia, Brazil, Chile, Colombia, Ecuador, Paraguay, Peru, Uruguay and Venezuela, is responsible for the organization and governance of the main international South American football tournaments, including CONMEBOL Copa America, CONMEBOL Libertadores, CONMEBOL Sudamericana and CONMEBOL Recopa, among others.
Since 2016, CONMEBOL has undergone a series of structural reforms to modernise its governance and operations, increase the global competitiveness of its exclusive tournaments and strengthen its promotion of football development by increasing revenues and investment.
As part of that strategy, in the last two years, CONMEBOL club competitions have been greatly improved through a new format design and the adoption of standards, designed to increase the quality of the tournaments from competitive, sporting and commercial points of vue.
Thanks to the recently adopted improvements, CONMEBOL tournaments last years achieved record numbers in digital participation and sales.
LVP (Liga de Videojuegos Profesional) is one of the largest operators of video game competitions in the world and the largest eSports organization in the Spanish language.
Through its headquarters in Barcelona, Madrid, Buenos Aires, Bogotá and Mexico, LVP has a presence in more than 30 countries.
It organizes the most prestigious national competitions (such as the Superliga in Spain or the Liga Master Flow in Argentina) and large international tournaments, it has online competition platforms (ArenaGG), it manages events for third parties (such as the Santander eLaLiga for LaLiga and Electronic Arts) and distributes world events such as the League of Legends European Championship (c) in Spanish.
Part of the MEDIAPRO Group, LVP also provides event production, advertising and audiovisual production services, covering all aspects of the eSports ecosystem.